In the four defined maturity phases in a product's life cycle the second phase is ''//Fast Growth//''. As the technology advances, often in big jumps, features and options increase rapidly. In this phase there is often a custom tailored implementation for different customer needs. Though more valuable to a broader range of people, the technology stills has many skeptics.

|Phase|Description|h
|Product|More advanced, new features and options. Increased Complexity|
|Sales skills required|[[Wizard]]|
|Customer characteristics|[[Progressive customers]]|

!!Customer characteristics
<<tiddler [[Progressive customers]]>>
!!Sales skills required
<<tiddler [[Wizard]]>>
bag
sellingthewheel_public
created
Sun, 02 Oct 2011 14:11:01 GMT
creator
dirkjan
modified
Sun, 02 Oct 2011 14:11:01 GMT
modifier
dirkjan
tags
Selling the wheel
Term
creator
dirkjan